Caravelo logo


Product Marketing Specialist

Commercial · Barcelona, Barcelona
Department Commercial
Employment Type Full-Time
Minimum Experience Mid-level

Imagine yourself working at a successful enterprise SaaS scaleup, part of a young and bright team in Barcelona.

Caravelo’s ambition is to become the preferred digital partner for airlines worldwide, bringing airlines and passengers closer together to drive profitability and foster better engagement throughout the customer lifecycle. Our SaaS platform is used by global airlines including Air Asia, LATAM, Finnair, Eurowings and TAP Portugal amongst others, to grow revenues, deliver a better customer service through automation and improve their competitive position.

The company is run by experienced and highly talented founders and has shown high growth in the last few years. They are backed by solid VC’s and are one of the most promising players in the industry. The Caravelo strategic business objectives and commercial approach/playbook are well established, as is the leadership team.

As a part of this, Caravelo is looking for someone who will become the greatest product marketer in the history of travel technology. Sounds ambitious? It is. And so are we.

The successful candidate will have demonstrated sustained success so far, be passionate about making a real difference and have contagious tenacity. They will also have an eye for design, be quick with quality copy and be a digital native.

Does that sound like you? Are you looking for a step up in both your career and in responsibility? Does the thought of powering a successful travel tech company’s future growth through the smartest marketing in the world make you smile?

If that is all a resounding yes and you and you’d like to be part of a fast-growing travel tech company that has even bigger ambitions for the future, where you can be proud of the tech and the team that delivers it, read on.

The role is: Product Marketing Specialist 

Which means you will be:


  • Coordinating all marketing activities that enable sales team to close new businesses
  • Supporting product team with market insights and benchmarking, and empower success team to better service our customers
  • Understanding sales challenges and helping to come up with marketing material to face the challenges sales reps face with prospects
  • Positioning and messaging development, translating your understanding of the competitive landscape, the audience, and our sales challenges and opportunities into compelling, segment-specific messaging
  • Refining and developing materials around our buyer personas, collecting quantitative and qualitative data around customer profiles
  • Ensuring that our value proposition is communicated in a clear, compelling and consistent way across our sales, customer success and marketing efforts (such as introductory demos for prospects, case studies, sales collateral, internal training sessions, newsletter to clients and users on product update, website content, company presence on Linkedin and other professional networks)

If you are to be successful, you'll need to demonstrate the following:

  • Tenacity that doesn’t stop. Ever.

  • Cross functional experience: comfortable working with sales, partner success and leadership colleagues on different challenges at the same time

  • A genuine interest in tech and travel 

  • Quick thinking and a bias towards action

  • Idiomatic English and the ability to use language as a tool, further languages a big plus

  • Negotiating skills to get the best value from suppliers

  • Proficiency in design and publishing software (e.g. Adobe Suite, Google Suite, Canva, etc)

  • Real teamwork

You will really stand out if we see in you:

  • Experience of working in travel technology or demonstrated close proximity to tech providers

  • Evidenced success of commercial leadership in travel technology

  • Broad experience, gained internationally

  • Eye for design and brand quality 

What you can expect from us:

  • A tremendous opportunity to join an exciting environment and be part of a fast-growing and ambitious company
  • The possibility to really see an impact and to see how your work affects the end result

  • A competitive salary depending on experience

  • Benefits paid from the gross salary (Private health insurance, Transport check, Food check, Kindergarten check) and discounted gym membership

  • Flexible working hours

  • An office in the heart of Barcelona with great views of the city

  • Opportunities for international career progression within the organisation.

Thank You

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  • Location
    Barcelona, Barcelona
  • Department
  • Employment Type
  • Minimum Experience